Leading The Way

By: Bethany Lodge 22/01/15

We were very excited to be featured on the SignLink website, last week. Here’s the article in case you missed it….

“West Yorkshire sign-maker Leading Edge Creative is another company currently enjoying the buoyancy of the vehicle wraps market. Managing director Matthew Evans has cited the quality of the work the firm offers as well as the materials it uses as the main reasons behind its increasing success in this sector.

Staff at Leading Edge utilise technology from 3M to complete many of its vehicle wraps. Evans believes that having already established itself in the design and signage markets by using such technology, using such materials will only further enhance its presence in the vehicle wrapping sector.

Evans comments: “Rather than providing a prescriptive service, we offer our customers the best possible option in terms of creativity, whilst working within any budgetary constraints they may have.

“For example, for vehicle wraps, we find that 3M 1080 colour change wrapping film and 3M 50 Series frequently offers a particularly effective combination that gives us a flexible range of options. And all our fitters are 3M Authorised Vehicle Wrappers.”

As used by Leading Edge, 3M 1080 series is a long-term removable dual cast film that 3M says has been designed with sufficient rigidity to allow easy handling without the need for application tape. The product also features 3M’s Controltac Comply pres-sure-activated adhesive—which allows for repositioning—and boasts up to six years durability.

The 3M 50 series is a polymeric opaque film that offers a solution for a range of internal and external applications, including vehicle graphics. The manufacturer says it is suitable for application to flat and simple curves on painted, aluminium, acrylic, glass, and painted steel surfaces and comes with up to seven years durability.

One recent project that Leading Edge opted to use 3M material in was applying a colour change effect and graphics to a Mercedes Sprinter for a company supplying electrical services to the exhibition industry. The vehicle was wrapped in 3M 1080 gloss anthracite with text created in 3M 50 Series orange and white gloss, using a vector-based design.

In addition, Leading Edge used 3M 1080 and 3M 50 to create a partial wrap for ten vehicles that were wrapped for a fire company.

Evans continues: “Within the 3M range we find 1080 Series and 50 Series most suitable for vehicle wraps and the best products for purpose. They are easy to handle and give a superior finish.

“We use a range of 3M materials across all of our work, for their quality, reliability and durability. And we have developed a good reciprocal relationship with William Smith as our supplier. From the very beginning, when we started up, their service, advice and assistance has always been extremely helpful.”

It seems there are a range of different approaches you can take in order to make a success of yourself in the vehicle wraps industry. Whether it is the quality of the final product or the actual materials you use during the application process, there a number of ways in which you can stand out from and race ahead of the competition.”

See the rest of the article here

Posted: 22/01/15 | In: Uncategorized | By: Bethany Lodge | No Comments