Pickerings Lifts is the nation’s topmost elevator maintenance organisation for both public and private buildings.
They were recently helped by Leading Edge to reenergise their brand and essentially re-conceptualise it. This process included barding instructions package, fleeted graphics, outlet and headquarter signage, official papers on marketing and a brand new web portal.
Work is in progress on operational graphics and visual indicators including health and safety displays, plaques for identification of machines etc. Brand Promotion and propagation efforts like modular representation stands, banners, and online marketing are also done by Leading Edge.
Thanks to this, Pickerings Lifts has a well-received corporate identity which combines attractiveness with simplicity and consistency.