Case Study – Kwik Fit

One of the most prominent automotive service, repair and parts enterprises, Kwik Fit operates fleets of vans counting in hundreds. These are mostly part of commercial and regional tyre markets.

Leading Edge reinvigorated the branding on new fleet vehicles featuring the trademark chevron icon on either sides of vehicles as well as the roof.

This elementary yet instantly recognisable design came to exist thanks to the company’s cooperative development along with the client. Since Kwik Fit is a Gold Select Partner with Leading Edge, it gets exclusive graphics which also pack paint replacement finishes. Kwik Fit is also part of the only 8 British companies to have this degree of support from the manufacturer.

In-house installers are used to deploy graphics. These also get audited yearly via the 3M network. The audit is conditioned specifically for applying cast fleet graphics and demand particular heat during application and after.

The contract management is done via Leading Edge’s cloud-oriented online platform. This comprises of complete vehicle records along with vital information on anticipated deflect dates as well as accident damage needs for the lease duration. The accident damage needs get supplied and installed all over the nation reactively. This is regularly short noticed to ensure minimal maintenance

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